First Aid Direct Ltd is based in Santa Maria Business Center, Ballyroan, Rathfarnham, Dublin 16, Ireland. The company was launched publically in Ballyboden St. Endas GAA Club back in November 1996 with assistance on launch night by Ireland’s top elite sports stars: Nicky English and John Hayes (Tipperary), Michael Duignan (Offaly) and the great Dublin footballer Brian Stynes. Our strong affiliation with the GAA, has given us the opportunities to expand through all sporting organisations and businesses nationally.
The company swiftly moved with leads and support from the sports fields to service the growing demands of Industry and Commerce throughout Ireland, where today we are fast becoming the leading First Aid Training Organisation offering the complete compliment of Training, Defibrillator Sales and Service to First Aid Kits and Supplies.
Our Experience
We are very pleased with our progress to date and always careful that you are only as good as your last training or contract. Our Customer Service and loyalty is by far our number one focus with a retention rate of over 95%, as a potential customer you will quickly begin to experience this and from a staff motivation point of view we are very pleased with this. Despite the exponential growth of our customer base our customer satisfaction remains our core company value.
Frank O’Connor: Managing Director
Frank graduated from the National Ambulance Training School in January 1997 as an Occupational First Aid Instructor and in March of the same year was awarded dual certification both as an Instructor and Examiner. Paralleled with the growth in the business Frank continued to study at UCD where he graduated in Sports Psychology and was one of the first UCD gradates in 1995 to be awarded a Certified in Sports Medicine. Frank takes his First Aid Business seriously as does with his Sport, where he is organised, competitive and committed to the day to day tasks and where fair play for all is a given.
Skills
- Was contracted to one of Ireland’s and world leading confectionery manufacturers (Cadbury’s Ireland Ltd) as a Health and Safety Manager for over thirteen years
- Qualified as CFR Instructor affiliated with the IHF (Irish Heart Foundation) and PHECC (Pre Hospital Administration Council)
- Has completed training to Instructor level in Manual Handling
Our Approach
Today as always the success and growth of our company is based on our customer loyalty, we are very proud to have such a long association with Ballyboden St. Endas and indeed the GAA at large. It’s important to us here at First Aid Direct to maintain our high standards in delivering quality training and supplies to our ever expanding customer base.
We take our business seriously and you as a customer can rest assured that your interests will always come first. We will go the extra distance to meet your needs and our staff will always be pleased to do likewise. We know once you are treated well you will return.
Our Goals
We at First Aid Direct have four specific goals based on: customer service, our community, company profit, and company growth.
